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Inside News on Fundraising for your Organization

Has your annual fund plateaued?

July 17, 2019 | Laurence A. Pagnoni

Has your annual fund plateaued? Keeping your Annual Fund fresh requires ongoing innovation. This week, LAPA answers your burning questions about the Annual Fund.


Fundraising Drives: The Power Of A Name

July 10, 2019 | Laurence A. Pagnoni, Chairman

Fundraising drives with sizzling names raise more money. It’s a statistical fact. The name of your campaign, annual drive, or new program should be dynamic and memorable, and convey your…


How Do You Know If Your Fundraising Program is Really Working?

June 26, 2019 | Brian Dhaniram

Is your fundraising program really working? Today’s brief video helps you answer that question and more. Laurence talks about a trade secret, Development Audits, and explains the process. He also…


Giving USA: How much did Americans give in 2018?

June 19, 2019 | Laurence A. Pagnoni

Giving USA released their annual report on trends in American philanthropy for 2018. The chart below provides a great summary of their findings. As Gregory Warner notes in his recent…


The Dangers of Wealth Screening

June 13, 2019 | Laurence A. Pagnoni & Brian Dhaniram

Buyer beware. It is all the rage. The ads pop up, the messages come through promising the path to gold. “Wealth screen your donors through OUR service. We’re better, faster,…


4x More Likely To Give

June 5, 2019 | Laurence A. Pagnoni

[embed]http://www.youtube.com/watch?v=auBBPnLXulk[/embed] Transcript: Hello, this is Laurence. Did you know that first-time donors who receive a personal thank you within 48 hours of your having received their gift are four times…


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Laurence A. Pagnoni

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