The Art and Science of Nonprofit Fundraising
In recent months Facebook has expanded the ways its users can support their favorite charities. The company announced a $50 million match in support of communities rebuilding after disasters. That’s…
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Amazon is the superstore of all online retailers, and to add to its never-ending repertoire of merchandise and services, Amazon launched AmazonSmile in 2013. AmazonSmile is a means for consumers…
The Stock Market is up. Asking for gifts of appreciated stock should be part of your year-end giving approach. Start by letting your donors know that giving appreciated stock they’ve…
The advent of online applications doesn’t mean you no longer have to talk to a funder. Many grant-makers, especially the independents and family foundations, don’t have Web sites and electronic…
Fundraisers often refer to the 80/20 rule: that 80 percent of your funding typically comes from about 20 percent of your donors. This rule especially comes into play as part…
The last phase of your year-end drive actually takes place in January. Not everyone will respond to your year-end appeal before December 31st, often because they’re away on vacation or simply too busy…
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