Author: LAPA

Unleashing the Power of Women’s Philanthropy

By Brooke Bryant, PhD Women’s philanthropy has long been undervalued. Yet, women are statistically more likely to give than men, and 70% of giving circles are populated by women. At a time when women have increased financial power, and are more actively involved in giving decisions than their male counterparts, your nonprofit cannot afford to overlook this important demographic. I once spoke with a women’s rights organization that wanted to grow its major gifts program, and they had a major concern: I just don’t think we can grow our major donor pool. Most of our donors are women — and

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Statement

Why You Need to Send Annual Giving Statements

By Laurence A. Pagnoni, MPA Sending annual giving statements to your donors and funders is a fundraising best practice — and an amazing opportunity to show love to your donors. An annual giving statement is also an opportunity to inform your donors about what makes your nonprofit unique. Donors tell me that they look more favorably at nonprofits that provide gift statements. These documents signal that the nonprofit is thoughtful and organized — and it gives many donors timely and highly useful information as they prepare their income tax returns. Here’s a sample gift statement that I like a lot.

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Lapsed Donors

Reengage Your Lapsed Donors

By Alyssa Greengrass, MA. “How do we get our donors back?” It’s a common yet distressing question. And it’s one that I regularly hear from fundraisers and executives at nonprofits of all sizes — ranging from large national hospital systems to local food banks. While it seems difficult to win back donors who have chosen to stop supporting your nonprofit, it’s important to resist the temptation to simply focus on closing new gifts. Ignoring your lapsed donor file is cost ineffective and jeopardizes relationships that took time and care to develop. Often, these lapsed donors are devoted supporters of your

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What Is Trust-Based Philanthropy?

By Eddie Whitfield. As we enter our third year of the Trust-Based Philanthropy Project, we’re reflecting on the stories of leaders and organizations that have embraced trust-based philanthropy and what connects them. In September, we launched the Trust-Based Story Map, which highlights the personal journeys of leaders from across the United States who are adopting a more trust-based, power-aware approach to their work. As we take a closer look at these stories collectively, some powerful themes are emerging about what inspires the adoption of trust-based philanthropy and what we can learn from the trends we are seeing. Diversity in Lived

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Use this touchpoints as loudspeakers to maximize donor engagement.

7 Key Touchpoints to Keep Donors Engaged

By Alexa Strautmanis Seven is a golden number in marketing. As the “Rule of Seven” goes, an individual must see or interact with your nonprofit’s brand at least seven times in the course of a year before they’re inclined to take any action.  Following this rule is a best practice when it comes to donor engagement. Through multichannel marketing, these seven touches can be seamlessly woven into your nonprofit’s communications to keep your cause top-of-mind for new donors and deepen relationships with your current supporters. Your nonprofit may already be hitting this magic number. If you mail your constituents quarterly,

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Segmentation Tips To Raise More At #GivingTuesday And Year-End

Segmentation Tips to Raise More at #GivingTuesday and Year-End

By Ryan Carpenter November and December are a prime time for philanthropy, with 31% of donations occurring in December alone. But if you aren’t prepared to ride the coming wave of support, you could be leaving dollars behind. One of the best strategies to make the most of the giving season is to develop segmented messages for various donor groups. Given that donors have been shown to give 10% to 25% more when messages are personalized, you must not ignore the power of customized messages. Any fundraiser can apply the following segmentation best practices to #GivingTuesday and year-end campaigns. The

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As Giving Tuesday Approaches, What’s New in Digital Fundraising

What’s New in Digital Fundraising?

By Laurence A. Pagnoni, MPA Giving Tuesday, November 30, is a digital fundraising wonderland. But is your digital fundraising up to snuff? Below are a number of useful resources that can help you get there. First, here’s a downloadable workbook that walks you step by step through building a great Giving Tuesday campaign. Second, watch our recent webinar that offers timely guidance to shape your Giving Tuesday strategy. Here’s the skinny: Your ability to raise more revenue on Giving Tuesday, and with all your digital fundraising efforts, is tied to adapting to the latest online giving trends. Here are seven recent digital

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LAPA Site Visit1

Site Visits in the Zoom Age

By Laurence A. Pagnoni, MPA & Sheldon Bart  In what we might call the BC era (Before COVID), site visits mainly entailed a tour of your nonprofit’s facility. You took the foundation program officer or the major donor on a walk around the program site to give them a good look at your day-to-day operations. They were happy to see in action the services described in words in your proposal or application. The tour consumed most of the time available for the visit, with a few minutes left over for questions. Now, after the disease disrupted our routines (or AD),

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Attention CEOs: Your Thought Leadership Can Boost Your Fundraising

By Peter Panepento As the CEO, you write blogs, deliver speeches, and give media interviews because you believe it will help raise more revenue for your nonprofit. This is a worthy goal. Thought leadership content can be incredibly valuable in connecting with potential donors. I’d like to share with you my observations from my years in the field about creating thought leadership content that actually inspires individuals to take action. Mainly I encourage you to be less overt in your attempts to connect your thought leadership with your fundraising. Instead of making your message about yourself and your nonprofit, truly

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Children’s Defense Fund Finds 44 New Funding Opportunities

LAPA Fundraising is expert in fundraising services (campaigns, annual funds, planning services, and grants). We conduct desk studies to identify new funders and donors. These research exercises have proven to be an excellent first step and a tremendous benefit to our clients because they lay a proper foundation from which to build.

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