Category: Planned Giving

By Tony Martignetti The Biden administration has been pitching the President’s new tax plan as a boon for nonprofits – since it is likely to inspire wealthy Americans to give more of their assets to charity to offset their tax bills. But perhaps the biggest benefit of the President’s plan would come to nonprofits that have extensive Planned Giving programs – especially those that offer vehicles that provide income to the donor. Here’s why: Biden is proposing increasing income taxes on those earning more than $400,000 annually, while also increasing capital gains taxes to the same maximum rate of 39.6

This week, we address our readers’ pressing questions about planned giving.
Did you know that 7% of planned giving donors increased their annual giving after setting up a planned gift? That’s just one example of the timely information you’ll find in today’s blog post.

When a nonprofit launches a planned giving program, it’s wise to start simple. Rather than promoting hard-to-understand methods like charitable lead unitrusts, it’s best to encourage your donors to make a simple bequest. After all, everybody needs a will. People understand what they are. Even better, there’s no lifetime cost to your donors.

By Laurence A. Pagnoni, MPA This is the third and concluding installment of questions and answers about planned giving, one of the most neglected areas of fundraising and also one of the most lucrative. The first two instalments can be read here. All of these questions have arisen in real conversations over the years. I hope my answers will help you navigate this important field. Do you have any stories you can share about the impact of planned gifts? Many. In one case, a small, niche organization with a unique mission was hit pretty hard during the recession. They had

By Laurence A. Pagnoni, MPA This is the second installment of questions and answers about planned giving, one of the most neglected areas of fundraising and also one of the most lucrative. The first installment can be read here. All of these questions have arisen in real conversations over the years. I hope my answers will help you navigate this important field. Do you see differences in nonprofit sectors—social services, higher education, etc.—in regard to strategy and success in planning giving asks? No, I do not. People will leave a bequest to whatever matters most to them. If someone is