The LAPA Blog

Tips on Advanced Fundraising

  • Boards

    Include Your Board Members In Your Year-End Giving Plan

    Year-end giving is on all fundraisers’ minds right now—we all want to have the best returns possible. Last week, we described what’s ahead for year-end giving in 2022; you can read about that here. Over the next few weeks, I’ll examine various aspects of year-end giving, including the Thanksgiving Thank-A-Thon, year-end appeal letters, and the crucial last four days of the year. Stay tuned.   Today, let’s look at...

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  • Studies, News and Trends

    What’s Ahead In Year-End Giving?

    By Laurence A. Pagnoni, MPA, Michael Taylor, CFRE, Brooke Bryant, CFRE, Alison Plott, MFA, Alexa Strautmanis, Alyssa Greengrass, MA, and Evan Northup, CFRE. Today’s blog post is a team effort as required by such an unwieldy subject: what’s ahead in year-end giving for 2022? We seven contributors are all senior fundraisers at LAPA Fundraising, and we’ve been pondering this question since spring. You can see our bios here. This...

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  • Fundraising tips

    Tips For Becoming The Best Fundraiser You Can Be

    You are the most important aspect of your fundraising program, not the latest software, not the latest research findings, not the latest prospect research tactic. Solely, you. Without you, all the rest is grist for the mill. These tips drawn from my own recent professional development experiences may inspire you. Here goes.: Sometimes you must forget everything and start anew. What worked before may not work now. Ask yourself...

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  • Annual Funds

    A Nifty Tool To Improve Fundraising Copy

    “Books are well written or badly written. That is all.” Well, whatever aesthetic criteria Oscar had in mind when talking about literature, we can now scientifically say the same for fundraising copy. All I’ve ever done is write copy (I mean, I’ve done other stuff with my life, but not for a living). But it’s only in the past year, since testing and launching the Copy Optimizer, I’ve had any objective...

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  • Donor Communications

    Your Legacy Society

    Because August is “Make A Will” month, I’ve been writing each week about how you can encourage your donors to designate your nonprofit in their will. So far, I’ve focused on the importance of using phrases that work better than our industry estate-giving language. I’ve also conveyed the top facts that can guide you to raising more planned-giving revenue. Plus I shared the key sentences you’ll want to use...

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  • Donor Communications

    Astounding Facts About Estate Giving

    Because August is “Make A Will” month, I've been writing each week about how you can encourage your donors to designate your nonprofit in their will.Last week I focused on the importance of using phrases that work better than our industry estate-giving language.Now, I’d like to convey certain facts that can guide you to raising more planned-giving revenue.Astounding FactsThe most common type of planned gifts are “bequests,” which are...

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